Business books

Business books

  • How to win friends and...

    Millions of people around the world have improved their lives based on the teachings of Dale Carnegie. In How to Win Friends and Influence People, he offers practical advice and techniques, in his exuberant and conversational style, for how to get out of a mental rut and make life more rewarding.

    €9.50
  • Capital in the twenty...

    What are the grand dynamics that drive the accumulation and distribution of capital? Questions about the long-term evolution of inequality, the concentration of wealth, and the prospects for economic growth lie at the heart of political economy.

    €39.95
  • The greatest salesman...

    What you are today is not important... for in this  runaway bestseller you will learn how to change  your life by applying the secrets you are about to  discover in the ancient scrolls.

    €9.00
  • How I raised myself...

    What are the selling secrets that raised Frank Bettger from initial failure to unparalleled success, and fame, as one of the highest paid salesmen in America? Encouraged to tell his story by admiring colleague Dale Carnegie, Bettger reveals his proven success formula so that you too can work magic with sales - and multiply your income and happiness a thousandfold!

    €14.00
  • Thinking fast and slow

    Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent?

    The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking.

    €13.25
  • The 7 habits of Highly...

    Stephen R. Covey presents a holistic, integrated, principle-centred approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, reveals a pathway for living with fairness, integrity, honesty and human dignity - principles that give us the security to adapt to change, and the wisdom and power to take advantage of the opportunities that change creates.

    €12.50
  • Business Model Generation

    Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.

    €32.00
  • Who moved my cheese?

    Who Moved My Cheese? is an amusing and enlightening story of four characters who live in a maze and look for cheese to nourish them and make them happy. Cheese is a metaphor for what you want to have in life - whether it is a good job, a loving relationship, money or a possession, health or spirital peace of mind.

    €7.95
  • Loyalty 3.0

    The new secret to driving LOYALTY THAT PAYS Once revolutionary, loyalty programs designed to differentiate products quickly became commoditized. And yet, billions of dollars are still spent every year on programs that are doomed to fail. These programs, it turns out, don't inspire long-term loyalty. Once a better deal comes along, customers will gladly defect. Can you blame them?

    €22.00
  • Blue ocean strategy

    Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans.

    €27.00
  • Management in English...

    Teachers who are making the transition into management need to gain expertise in specialist areas such as personnel, marketing and finance. This book provides an introduction to these three areas, a section being devoted to each.  It emphasises the importance of communication.

    €59.10
  • 500 social media...

    This book is your guide to social media success for business, featuring hundreds of actionable strategies for Facebook, Twitter, Pinterest, Google+, YouTube, LinkedIn, Snapchat, Vine, and more! Each tip will guide you to establishing a strong brand presence on social media, attracting and engaging with loyal customers, and increasing web traffic and sales.

    €15.00